My new director joined us in early May and since then she’s been on a tight deadline of 3 months to gather her troops together and formulate a coherent strategy for the newly formed Communications Division. Perhaps she was too ambitious when she agreed to get it done in 3 months becauseContinue Reading

It has been a really long time since I blogged. Mainly because of the crazy hours I have been putting in at work and the other hours trying to drown my worries in mindless stuff like computer games. My last post I mentioned about the identity crisis and it’s stillContinue Reading

I am feeling extremely euphoric now. It has been more than a year since I had the sudden dreadful realisation that so many things about my department is wrong especially in the area of management. But as I looked back at my journey, I realised that God placed me inContinue Reading

And so I did it. I presented my social media strategy to my team, department supervisors and the boss. It was supposed to be a two person audience which blew up into a 7 persons meeting. Oh well. It didn’t take off with a big bang (that would have beenContinue Reading

Nope this post isn’t about how great social media is and why you should definitely include it in your marketing strategy. That’s for the twenty page report that I am currently writing right now. And it isn’t even an assignment given to me by my boss. The reason why I amContinue Reading